[Webinar] Terminology Management Matters

Join Scott Abel, The Content Wrangler, Tuesday, February 22 at 9:30am PST for A Rose by Any Other Name Is Not a Rose – Terminology Management Matters. In this free, one-hour web event, The Wrangler interviews content strategist Rahel Bailie of Intentional Design about the importance of terminology management as part of a content strategy.

Terminology management has long been a staple of smart organizations involved in localization. It’s a key to consistency, accuracy, and efficiency, and ultimately strengthening of the brand. It’s also a key to serious cost-savings in the global content supply chain.

Terminology management isn’t just for localization. It’s also a powerful device in the content professional’s toolbox in single-language environments. It offers all the advantages as in the localization world, as well as a couple of unique benefits. It helps promote content standards and raise the quality of a content body, provide automated support for authors, and an efficient method of centralizing terminology management.

Terminology management can handle content across multiple channels and genres. The advantages of consistency across a single channel is obvious. The ability to manage terminology across more channels, from marketing material to product content to training, becomes multiple times more interesting. Add to that terminology within the product lifecycle – specifications to terminology within the software – and the possibilities open wide. The benefits are not only in the present, but also in the future, in the anticipation of trends and changes in terminology.

Attend this event and you’ll qualify for a free, automated content analysis from the sponsor — acronlinx.

Register today!

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