The Content Wrangler Presents: Three Upcoming Webinars Web Content Strategists Won’t Want To Miss

May 11, 2011 Blog No Comments

Looking to learn something new? Got an hour to spare every few weeks? Then register for one of our free Friday webinars, brought to you by MindTouch and The Content Wrangler. Over the coming weeks we’ll be featuring conversations with some of the best and brightest in the content industry about subjects including: customer experience, terminology management, technical support, and search engine optimization. Creating Exceptional Customer Experiences Starts With Managing Terminology Fri, May 13, 2011 10:00 AM – 11:00 AM PDT – Register now! Content is king, it is commonly Read the full article…

The Content Wrangler Interviews Val Swisher, CEO, Content Rules

May 9, 2011 Uncategorized 1 Comment

In this short video interview, filmed at the 2011 Intelligent Content conference in Palm Springs, Scott Abel, The Content Wrangler interviews Content Rules CEO Val Swisher. Earlier this year I wrote an article about the services offered by Swisher’s firm entitled Ready For The World: Is Your Content Strategy Global Ready? And, coincidentally, she’s the mother of one very smart, young entrepreneur.

The Audience Has Spoken – Social Media Marketing Stats and Research Courtesy of Exact Target

May 6, 2011 Uncategorized No Comments

I don’t know that I believe all of the statistics being used in this slide deck from the email marketing folks at ExactTarget. You know what they say about numbers. There are lies, damn lies, and then there are statistics. It seems to me that the amount of people who prefer email over other methods of communication isn’t universal. For instance, the readers of this blog, subscribers to my Facebook, Linkedin, and Twitter audiences may or may not value email as much as some other groups. What do you think? Read the full article…

The Content Wrangler Interviews Michael Fritz About The Worldest Largest Annual Technical Communication Conference

May 5, 2011 Blog No Comments

Join me October 18-20, 2011 in Wiesbaden, Germany for a full day of sessions dedicated to content strategy at the world’s largest technical communication exposition, tekom/tcworld. In addition, nearly 200 presentations, workshops, tutorials, and discussion groups will be featured at the conference from well-known speakers who will discuss the latest developments in technical communication and documentation. Watch this brief interview with Dr. Michael Fritz and learn more about the event and the organization. Also, check out tcworld magazine. It’s a great resource.