“Information” and “architecture” are broad and abstract concepts, but when they combine as “information architecture,” their scope is often narrowed and concretized to focus on the design of web applications with an emphasis on the presentation layer. We can reclaim this breadth and abstraction by reframing information architecture as an “organizing discipline” that intentionally organizes resources to enable interactions with them.

This perspective on information architecture puts conceptual modeling at the foundation and facilitates the discovery and reuse of organizing principles and patterns for arrangements and interactions. It enables information architects to work effectively on a much wider range of design problems and domains that include publishing, business to business transactions, information-intensive services, collaborative authoring, and behavioral economics.

Join Scott Abel, The Content Wrangler, and his special guest Robert J. Glushko, for this one-hour webinar focused on exploring why we should take a broad view of information architecture and treat it as an “organizing discipline” that can apply to much more than just web application design.

Register today!