Sr. Marketing Manager for Industry Marketing
Location | Santa Clara, CA
The Sr. Marketing Manager for Industry Marketing partners with marketing and sales colleagues to create compelling marketing content on how Hortonworks customers in every major industry are transforming their businesses with Hortonworks Data Platform and Hortonworks DataFlow through support, consulting and training offered by the Big Data experts at Hortonworks.
The Hortonworks Industry Marketing team drives our strategy for communicating that value to several key industries, including: telecommunications, retail, healthcare, insurance, manufacturing, financial services, transportation and oil & gas.
The primary responsibility of this role will be to produce a large amount of high-quality content (case studies, blog posts, white papers, presentations and videos) for three marketing and sales objectives:
- raise general market awareness of Hortonworks’ real-world value in target industries,
- capture and qualify targeted leads within our digital marketing engine and
- accelerate the sales cycle by enabling the sales team to engage with prospects in meaningful conversations.
The individual hired for this position will take both a strategic and productive role in brainstorming, creating and distributing content to generate more leads and shorten the sales pipeline.
If you’re interested in this position, or know someone who might be, go here to get more information and apply online.