Month: January 2017

Content Migration Planning: Unpacking The Boxes

After ten years of accumulating stuff, I am in the middle of packing up our belongings and moving them out before we begin a major house renovation. It’s a pain that I am experiencing as I write this article. But, while moving a home can be a hassle, it isn’t as complicated as a digital content migration. That said, both types of moves can be made easier while also minimizing unexpected surprises—with careful content migration planning. Step 1: Start With A Discussion About Quality Two important facts about content migration planning: Each migration is unique. Size is an obvious...

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Diversifying Content Strategy To Improve Customer Engagement

Guest post by Laurel Nicholes and Niki Vecsei Harrold Prior to presenting, Content Potluck: Bringing Everyone to the Community Table (during the Virtual Summit on Advanced Practices in Technical Communication) we authored a quick-read blog post in which we defined content potluck and outlined how to find champions in your organization to move a project forward. Today, we follow up on that effort. We provide tips for diversifying content strategy by supporting a content potluck. We also provide some advice on organizing your content production and distribution efforts using a collaborative editorial calendar. During the Summit, we asked attendees to answer questions designed to capture current practices and...

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Managing Enterprise Content: 12 Lessons From 2016

Drawing from 20+ years of experience wrangling content, Robert Norris presents us with a twelve-part series on managing enterprise content. His articles (some of the most popular posts of 2016) take on the complex topic of enterprise content strategy from a heuristic angle, bypassing academic approaches for more pragmatic solutions designed for immediacy and ease. This article serves as a summary of Norris’ outstanding series, inviting you to explore the rich and unique insights contained in his work. Managing Enterprise Content: 12 Lessons 1. Think Like a Librarian Norris’ first post, Think Like a Librarian, elaborates on the theme...

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