While many consumers around the globe turn to search engines and social networks for...Read More
by Scott Abel, The Content Wrangler The field of technical communication is going through a period of significant change. Several of these changes are challenging traditional ideas about the role of technical communication...Read More
It’s not too often that I go on a rant, but these days I often find myself gob-smacked by a general lack of knowledge of good writing principles. Consider this my periodic off-the-rails outpouring of frustration about the...Read More
By Richard L. Hamilton, special to The Content Wrangler Did you ever have to make up your mind? Pick up on one and leave the other behind? — The Lovin’ Spoonful The current situation in the technical communication world...Read More
Dirty Little Secrets of the Book Publishing Industry…Or Why You Shouldn’t Invest In Book Publishers Who Waste Your Investment Dollars By Avoiding Change
by Scott Abel, Content Strategist, The Content Wrangler If you’re an investor, you should know this dirty little secret. Most book publishers are wasting your investment dollars. That’s right. They’re burning...Read More
Receive exclusive access to members-only content, invitations to in-person and virtual events, and sneak peeks at new tools and emerging technologies. Join today!Join Now!
- Does Content Marketing Speak To Technical Buyers?
- The Formal Business Voice is Dead
- The RoundUp: Emojis, Voice Interfaces, Conversational Commerce, and Artificial Intelligence
- The Power of Incrementalism in Content Marketing Strategy
- [May 31] DITA Summit: Best Practices and Lessons Learned From The Trenches