In Key Content, Too Many Pieces (June 2006, Rough Draft) , Bill Albing expresses his dissatisfaction with the lack of interoperability between existing software tools and proclaims the need for a “system that will allow us to develop, deliver and maintain our enterprise’s content.” He continues: “Until individual components can plug and play together, just as our modularized content is moving toward that goal, we will not be satisfied.”
About The Author
Known affectionately as "The Content Wrangler," Scott Abel is an internationally recognized global content strategist who specializes in helping organizations deliver the right content to the right audience, anywhere, anytime, and on any device. He writes regularly for business and content industry publications, is frequently selected as a featured presenter at content industry events, and served on the faculty of the University of California, Berkeley, School of Information. Scott's message is clear: Content is a business asset worth managing efficiently and effectively. His firm, The Content Wrangler, exists to help content-heavy organizations adopt the tools, technologies, and techniques they need to connect content to customers.
July 16, 2007
November 6, 2006
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