CONTENT PHILOSOPHY at AVENUECX
Your organization’s content is an invaluable asset. We can help you make your content successful — providing you with a competitive advantage.
A great content experience is supported by:
Content: Creating or obtaining the best content. For us, content is any communication that is recorded – in web text copy, video, social, paper, hieroglyphics on tablets (you get the picture).
Delivery: Getting content to the user. Users may be at a kiosk, using a smart or feature phone, on a desktop at work. What makes sense in their context?
Governance: Keeping content organized and fresh. It’s not enough to create content once and move on to other projects. Organizations need to review and update content, create new content to support the business direction and speak to the user.